Watch news: Cartier Turns to Discreet Watches to Assuage Luxury Guilt

Cartier watches announced today that they are making subdued watch models that are not ostentatious displays of wealth. This has seen them with sales that exceed their luxury watch rivals.

The watch manufacturer whose clientelle have included royalty and Hollywood celebrities alike claims that their more discreet watches, like their best-selling Cartier Ballon Bleu, has helped them grow their market share of the luxury watch market.

"Bigger watches are losing a bit of ground today," Cartier watches Chief Executive Officer Bernard Fornas said in an interview in Geneva. "When you are in crisis periods you show off less and you have shapes that are more discreet and more ergonomic. The feel- guilty factor is very important."

The Watchery carries a number of beautiful Cartier watches and discounts them for added savings.

Ballon Bleu De Cartier Flying Tourbillon

There are Luxury Watches and there are Luxury Watches ... and there are Luxury Watches bearing the Geneva Seal Hallmark.
Cartier has created its first Luxury Watch which met the criteria of excellence required to receive the Geneva Seal. Cartier has entered another distinct realm of watchmaking where the excellence is impeccable.
Click here to learn more the Geneva Seal .

The Ballon Bleu Flying Tourbillon is exquisitely crafted - a new creation that embodies the spirit of centuries of watchmaking. The 18 carat pink gold bezel frames the slate-coloured guilloche dial. The case back is transparent with sapphire crystal displaying the perfect mechanisms of the watch.
Cartier signature sapphire cabochon crystal is set in a fluted crown.
Click here to learn more about the Cartier Ballon Bleu Watch Collections

One of the most rewarding features of this Luxury Timepiece is the Flying Tourbillon. A Tourbillon is a watchmaking wonder invented in 1795 by French watchmaker Abraham-Louis Breguet. It is postulated that a tourbillon counters the effects of gravity by placing the escapement and balance wheel in a rotating cage, supposedly in order to negate the effect of gravity. This watch houses a Flying Tourbillon ,a variation of the original tourbillon, created by Alfred Helwig, an instructor at the German School of Watchmaking. The Flying Tourbillon is neither supported by a bridge or cock, at both the top and bottom, rather it is cantilevered, being only supported by one side.

The placement of the Cartier's Flying Tourbillon is designed to display the aesthetic appeal of this luxurious timepiece. The flying tourbillon with its C-shaped cage indicates the seconds.

Mechanical Movement with manual winding, 9452 MC calibre, with the Geneva Seal. The Ballon Bleu De Cartier Flying Tourbillon beats at a rate of 21,600 vibrations per hour and has a power reserve of 50 hours.

I could not imagine a more perfect watch. It has class, distinction, aesthetic appeal and pulsating wonder. Carter knows its watches. Click here to learn more about the History of Cartier,

At the Watchery, Cartier watches are available at incredibly reduced prices. Take advantage of the savings.