Hurry! Huge Movado Sale Ends Today

Movado Sports Edition SE Men's Two Tone Black Museum Dial Watch 0605910

If you haven't yet bought your Movado Watch from THE WATCHERY, now is the time. Hurry! This amazing offer ends soon. Use promo codes listed at THE WATCHERY and you will get astounding deals on all Movado watches.
Movado Collection Ladies' Watch 14K Yellow Gold Black Dial Diamond Bezel 0690903

Movado's are instantaneously recognized and highly regarded boasting the most famous dial in the world: The Movado Museum Watch. It is in its simplicity that it has thrived for decades. The Movado Museum Watch. Nathan George Horwitt wanted a dial without clutter, thus he designed the Museum Watch. His watch which was previously known as the Dot at the Top Watch was placed in the Museum of Modern Art and consequently became known as the Museum Watch. The gold dot representing the sun at high noon.Movado Series 800 Ladies' Stainless Steel White Dial Watch 2600028
Water Resistance: 200 meters

Purchase a Movado Museum Watch or a Watch from Movado Sporty Seried 800 Collection, at the Watchery for up to 71% off the list price, and don't forget to add your Movado promo code.

Hurry the sale ends today! Don't let your image wait.

Jewelery Watch of the Year Hublot Black Cavier Bang Out of This World.

Hublot won the Grand Prix d'Horlogerie de Geneve prize for jewelery watch of the year 2009, and I am not surprised. Limited to but one piece, the Black Cavier Bang is strictly black tie with a Solo T Tourbillon and Power reserve of 120 hours making this watch a power house. Hublot ,however, thinks it rather resembles caviar and has provided the watch with the title,"Black Cavier Bang."
At One million Dollars it does not matter what it is called, it matters what it costs.

The cost may have to do with shipping of the raw materials; specifically the Black Diamond. Hundreds of precision cut black diamonds totaling 34.5 total carats (322 on the case, 179 on the bezel, and 30 on the clasp), pave this watch and thus the surprising origins of the black diamond is quite pertinent.
What if I say, black diamonds have journeyed from outer space? No, this is not some cheap sci fi fictional notion that I have concocted. This is real.
According to geologists, black diamonds came to our earth from outer space. (Source: Astrophysical Journal Letters December 20, 2006) Otherwise known as carbonado diamonds, these diamonds contain trace elements of hydrogen which indicates an origin in a hydrogen-rich interstellar space. Infrared synchrotron radiation at Brookhaven National Laboratory was used to discover the diamonds' source.
In addition, black diamonds are found only in Brazil and the Central African Republic. In all the worlds mining fields whether it be South Africa, China, India; where 600 tons have been mined, not a single black diamond has been found. Another clue to the extraterrestrial nature of the black diamond is in its make up. The black diamonds Carbonado diamonds are typically pea sized or larger porous aggregates of many tiny black crystals.
Early data from scientists Jozsef Garai and Stephen Haggerty of Florida International University, as well as new research support the theory that showing that carbonado diamonds formed in stellar supernovae explosions.
Black diamonds were once the size of asteroids, a kilometer or more in diameter when they first landed on Earth.

No wonder the Hublot Black Caviar Bang is a world "first". Hublot says it is both a technological and artistic achievement. The setting is completely invisible and only the black and deep tones of rare black diamonds are visible.

Creating this exceptional watch demanded over 2,000 hours of meticulous work, from design to final adjustment. 544 VVS TW-IF quality baguette diamonds adorn the watch’s case, dial, crown and deployment clasp.

Now putting the black diamond in perspective, the One Million Dollar Price Tag doesn't seem that cosmic.

The Many Hues of Armand Nicolet Luxury Watches

Armand Nicolet 9154D-AS-M9150 MO3 Ivory Dial Stainless Steel Women's Automatic Chronograph Watch
Armand Nicolet is a company deeply embedded in the Swiss tradition of luxury watch craftsmanship. Situated in Tramelan in the Burmese Jura, Armand Nicolet captivates the precision, craftsmanship and perfection of watchmaking that has occupied this region for centuries. Armand Nicolet's Women's Watches evoke a sense of whimsical fantasy. The dials shimmer with hundreds of gentle shades provided by the composition of the mother-of-pearl.
Queen Elizabeth gave mother-of-pearl its name in the 15th century. The use of mother-of-pearl has a long history. In the 1920's tombs of Sumerian Royalty from ancient Mesopotamia yielded a grand treasure of gold, silver, gemstones and wooden ornaments and musical instruments inlaid with mother-of-pearl. Mother-of-Pearl was used in many cultures for various reasons, but one cannot help but notice the iridescent beauty of this material. It is created by the bivalves (two-part) mollusk who secrete in in the event of injury or the invasion of foreign particles. The secretion is comprised of calcium carbonate (derivative mineral of Aragonite) and conchiolin (a binding protein). Mollusks cannot regulate their own temperature and are extremely vulnerable to changing environmental conditions.
Armand Nicolet's use of mother-of-pearl stems from a tradition spanning thousands of years, and the result is as intriguing and mesmerizing as the artifacts found from past civilizations. Each watch is crafted with care and precision thereby providing an end product of extreme quality. Powered by the motion of ones hand, these watches require no batteries. The skeletonized hand add a delicate touch to the dial.

To Purchase the timeless beauty of an Armand Nicolet Luxury Watch, look no further than THE WATCHERY. For a limited time only, THE WATCHERY has reduced the prices by 60% on its collection of Armand Nicolet Watches.

IWC Da Vinci - The Shape Shifter

IWC IW376402 Da Vinci White Dial Leather Alligator Men's Automatic Chronograph Watch
Available at the Watchery for 28% off the List Price.

Traditionally, IWC Da Vinci, has housed its movement in a round case; however, true to the collections namesake, Leonardo da Vinci, a 15th century, multi-talented painter and inventor best known for his "Mona Lisa", IWC has reinvented our Da Vinci perspective with the 2007 introduction of the Da Vinci Collection baring a barrel tonneau case. The effect is remarkably appealing with a sense of fluid contours and timeless elegance.

View the video below to learn about the ingenious Da Vinci chronograph.

Buy Genuine Name Brand Luxury Watches at The Watchery

The Watchery is the place to buy genuine name brand, luxury watches at unbeatable prices. The selection of watches make even the most blasé person's mouth water.

Breitling Bentley Mulliner Men's Tourbillon Watch Manual Wind Chronograph Platinum Black Dial on Black Leather Strap L18841TA-B788-761P

Gazing at this mastery of watch perfection, don't you feel a slight quickening of the heart? The case is platinum, the complications are magnificent - A Tourbillon chronograph; the movement is exposed via an opening in the dial and a see through case back. The Watchery has slashed its price down by 43% off the list price, available to you for $99,000.

Cartier Ballon Bleu Women's Watch Automatic 18K White Gold Silver Dial Diamond Bezel WE900651
Exceedingly feminine and beautiful, this Cartier Balon Bleu captures the elegance in soft hues of pink. The diamond paved bezel yields to the Blue Sapphire Cabochon Crown which distorts the Roman Numeral III, a signature of the Ballon Bleu. The Blued Steel Hands are well defined against the silver dial. THE WATCHERY has slashed 25% off the price of the Cartier Ballon Bleu. Sale Price: $23,569

Search THE WATCHERY for the watch you want, and I guarantee you will find it. If you are in the market to purchase a luxury watch, look no further than THE WATCHERY. Our genuine brand name watches are available to you for up to 80% off the List Price.

Come on Baby! Roll the Dice! And other Georgous Audemars Piguet Timepieces

Audemars Piguet does Las Vegas, dressing up its Royal Oak dial in pulsating "strip neon" red. The particular model depicted above is the Audemars Piguet Las Vegas Strip Manual Wind Tourbillon with Chronograph Watch. The versatility of the Royal Oak, is especially noticeable in this extraordinary timepiece. The watch is limited to a mere 35 pieces. However, bare in mind when purchasing this watch, you are by no means taking a gamble.


The Royal Oak was unveiled at Basel World 1972 as a high-end steel sports watch with the Octagon shape and became an immediate success. Designed by Gerald Genta, the flexibility of this case design is endless whether in movements (either quartz or mechanical), complications, colors or materials ... Click here to learn more about the Royal Oak.

An Audemars Piguet Royal Oak Timepiece adds a explicit sense of style to ones attire. It takes but one second to make a first impression; enhance it with an Audemars Piguet Royal Oak. As always, THE WATCHERY is available 24 hours a day to serve you, and we want to assist you in managing your first impression. We have slashed 43% off the List Price of our Audemars Piguet Royal Oak Date Stainless Steel Blue Dial Men's Automatic Watch 25920ST-OO-0789ST-01 .
This watch is a powerful addition to your image. The case is a rugged brushed stainless steel, further enhanced by a screw down crown and gently subdued by the blue color of the dial. Enough of the looks, we have made our first impression - lets talk functionality. Being that this beauty is an Audemars Piguet, a company steeped in a tradition of exceptional quality and watch making expertise, its movement is by far one of the best. The watch is automatic - no little quartz battery - this watch is powered by the swinging motion of your own arm.
The sub dial ,displaying the months, provides a cheeky little edition to the watch face, and thereby adding a sense of fun to the overall look. Without the sub dial, the timepiece would look a tad overbearing.

THE WATCHERY has some fine Audemars Piguet watches for the ladies, at a mind-bending 72% off the list price. Check out this beauty: bezel and dial foaming with diamonds - punctuated with two teardrops of rubies; ruby dial markers with the delicate AP emblem at the 12 'o'clock position ("sigh"); bracelet- a stunning chain of 18k white gold. Now down to business - this jewelry watch Listed as $117,800, can be yours for just $32,984

Audemars Piguet Dress Ladies' Watch 18K White Gold Diamond Ruby Dial Diamond Bezel Ruby Lugs 66941BC-RR-1017BC-01

Remember first impressions count!

The Effect of War on Watches

The demands of War has shaped the Watch Industry in countless ways. In the early, 1700's, tracking the inevitable passage of time was a matter of life and death. The intense need for an accurate timepiece was magnified on October 22, 1707, when four British Men 'O War sank just off the Cornish Coast and 2000 men were lost. This was not as a result of enemy fire, but rather human error. The fleet had no idea where they were, as they had no precise chronometer to decipher how far off the Longitude they were. The British Parliament , aggravated by this obviously needless catastrophe, passed the Longitude Act of 1714 whereby: A huge sum of money would be awarded to anyone who could invent a way to determine the precise longitude of a ship's location to within less than one degree. Click here learn more about the Longitude Act of 1714. John Harrison's marine chronometer was the first timepiece to successfully determine longitude at sea and his was awarded his prize, after much dispute, in 1773.
A pocket watch belonging to Abraham Lincoln recently turned up with an ancient engraving referencing the American Civil War - click here to read more.
In 1880, German Emperor Wilhelm I visited the Berlin Trade Fair and spotted some prototype wristwatches designed by Constant Girard , he ordered 1000 for the German Imperial Navy wristwatches, and by 1880, 2000 had been produced and delivered. The cage protected the watch face in battle. Although, wristwatches were more handy than the popular pocket watches, they still did not hit the general market until Santos-Dumont ,a Brazilian aviator and popular icon, began wearing one. He approached Louis Cartier to fashion a watch so that he could keep both hands on the aircraft controls during flight. Being the trendsetter of the early 1900's, he popularized the wrist watch. Click here to learn more about Santos-Dumont

During World War I, in the dark trenches, soldiers were not able to see their time pieces, and so luminescence was applied to the dial. Unfortunately, the luminescence used was comprised of highly radioactive Radium. While the lume was highly effective in reading the numbers of the dial in the dark, the young girls who had painted the lume on the dials, died from the results of the exposure.
Click here to read their story - The Deadly Dials and Glowing Girls

Many Watches were designed with protective grills such as the
WWI British Air Force Military Watch depicted here.
Watches on today's market, are fashioned after military vehicles. The Cartier Tank was created by Louis Cartier in 1917, and inspired by the new Renault tanks which Cartier saw in use on the Western Front. The first Cartier Tank was presented to General John Pershing of the American Expeditionary Force. The lines and proportions are similar to those of tanks found on First World War battlefields. The bracelet represents the Tanks treads.
An entire company "U-Boat" is named after the German submarines from World War I and World War II. U-Boat is short for the German word "Unterseeboot" which literally means "undersea" boat.

Bell and Ross fashion its watches after the dials on a military aircraft. On March 18th, 2009, Bell and Ross became the official supplier to the French Air Force. The French Air Force requested that Bell and Ross create a watch specifically designed to meet the timepiece requirements of fighter pilots - the BR 03 Type Aviation. In addition, in Basel World, Bell & Ross unveiled the Limited Edition BR 01 Airborne which bares the skull motif on the watches dial. The motif originated in World War II and is accompanied by US Airborne motto, "Death from Above". A reminder of the courageous military paratroopers who jumped into enemy territory. The skull symbolized their incredible bravery . The skull motif was used by the military on fighter jets and patches. It was a symbol of strength and defiance of defeat even in the face of death. Today the skull is a tribute to all those brave men and women in combat who serve to defend this country. On March 18th, 2009, Bell and Ross became the official supplier to the French Air Force.

Many other brand Name Watch companies have become official suppliers for Army's. Breitling is the official supplier to the Royal Air Force, where the impeccable craftsmanship and exceptional endurance was tested in extreme atmospheric conditions.
Ebel supplied the British Royal Air Force with watches from 1939-1945.
Elgin (former watch company) issued this Canteen Watch to the U.S Navy during world war two. The crown flips off like the top of a canteen. (see inset)
In 1938, Longines crafted “Anti-magnetique” for the Czech Air Force.


Bremont, a British Luxury Watch Brand has taken history to a new dimension. Its EP120 pilot’s watch, depicted on the right, is made with parts from the famous RAF 1942 Spitfire Mk V fighter plane which shot down six enemy planes in a single day in World War II. Original parts of this plane has been featured in films such as the Battle of Britain. Pieces that were salvaged during the planes restoration have been incorporated into the EP120’s dial and movement.

In war, tracking time is a matter of life and death.

Today is Veterans Day. We salute all those who have put their lives on the line, and fought for this country.

U-Boat Luxury Watches from thousands of feet below to thousands of feet above.

So I am sure you are wondering what these two images have in common. Well the first image is just one of an amazing selection of watches crafted by the Italian Luxury Watch Company U-Boat. The watches looked familiar not because I recognized them, but because I recognized the rugged solid feel. The watches reminded me of beeping gauges, shrill sirens, soldiers urgent calls, and explosions. The watches are so set in their style These watches give me a sense of history. War History. Anyway I had no idea what a U-Boat was, so with a click of a mouse, I quickly discovered that it was a type of submarine the Germans had in World War I. U-Boat from the German word U-boot, which is a abbreviated form of Unterseeboot - Under sea boat i.e. Submarine. So now I have come to my second picture, the control room of a U-Boat. If you noticed on the far wall, there hang a couple of gauges, with a mounted face and thick bezel. The guage hands are stark and give a sharp contrast to the face so that they may be read with accuracy in times of imminent danger. Once I saw the gauges, I understood the U-Boat watches.

U-Boat 45-AS-2 Classico Cream Dial Calf Leather with Steel Plate Men's Watch

Italo Fontano six U-Boat Collections, Flightdeck (available at The Watchery) ,Nightvision,Thousands of Feet,Classico (available at The Watchery),Precious Metal and Eclipse, have become popular among countless celebrities. Tom Cruise,Sylvestor Stylone, Ralph Lauren, David Beckham, John Legend and the list goes on. U-Boat was started by Italo Fontana who was inspired by the work of his grandfather, Ilvo Fontana, who designed timepieces for the Italian navy. The company has only been around since the turn of the century (this century), the year 2000; however, it is forging ahead with its new historical designs and gaining a steady following.

U-Boat 55 CAB O Flight Deck Black Dial Calf Leather with Exclusive Aero Design Men's Automatic Chronograph Watch

Purchase your U-Boat Genuine Time Piece at The Watchery for 30% off the List Price.